Your Business-to-Business Marketing

What are the Three Marketing Tools You Know Would Make Your Marketing Job Easier?

Your Job As a Marketing Professional

You do have a tough job, don’t you?  You're a marketing professional. Your boss and the sales force look to you to generate the leads to grow the business and increase its profitability. Not an easy job anytime but particularly difficult in today’s business environment.  So you're under a lot of pressure to deliver.

Creating Marketing Materials for Your Company's Products or Services

Like all of us business marketing people, you probably use a variety of business-to-business (B2B) marketing materials including cold calling scripts, direct mail, hard copy print and web content. Maybe you write or revise these materials yourself in addition to all of the other things your boss expects you to do.  Or, you have a BtoB copywriter in house or at an agency do it for you.

If you have others do it, you need to find someone you believe can do it as well as you.  That’s not easy. But, if it goes out under your name, shouldn’t it be the best reflection of you?  Of course, it should. So, maybe you should just do it yourself. Which is fine if you have the time and the tools.

How I can Help?

I can't help you with the time but I can and do offer to review the three marketing tools that you know you need to make your marketing life easier and maybe help you to get them.  So, send your wish list to me.  You'll be glad you did. You have nothing to lose and a lot to gain. Here's my e-mail address:

So that I'll know it's from you, put "Marketing Tools I Need to Make My Life Easier" as the subject

I'll get back to you within a week to let you know whether I can help you or not.





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